(Milliyet Newspaper, 27 May 2016)
Wipe Out!
Yesterday in Istanbul, Metro Markets and the Solo toilet paper
brand, part of the İpek Paper Group, teamed up try to set the
Guinness Book of World Records record in the category entitled
"World's Largest Package Product Display Area". (!)
In light of the measurements taken by Guinness officials and
an impartial notary, Solo toilet paper was declared to be the new
record-holder. Six months of preparations and 12 hours of
building the display led to the record-setting event, with 21,000
packages of toilet paper used, within a space of 742 square meters.
The amount of toilet paper used would circle the Moon twice and
reach from one end of Turkey to the other 18 times. Ipek Paper
General Manager Sertaç Nişli proudly proclaimed that "we always
try to be the 'first' and the 'most'.
Overly enthusiastic Solo employees TP'd Nişli's fine home to
celebrate.
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