turkey (links to original article)
(Hürriyet Newspaper, 21 April 2011)
The famous American fast food chain Carl's Jr.has come to an agreement
with Miss Turkey 2010 to promote its turkey burger. Her title opened the
American door for her.
The Carl's Jr. company thought about the word 'turkey', which in Turkish
means 'hindi', and gave a role in its commercial to Gizem Memiç, Miss
Turkey 2010. In the commercial, Memiç is walking with a swaying motion
along the side of a pool and slowly but surely she removes everything she's
wearing to reveal a burger-design bikini.
The commercial is accompanied by oriental music for this interesting ad and
the text reads as follows: 'we've agreed with Miss Turkey to introduce our
new tasty charbroiled turkey burger to you. We put her into a bikini so you'll
remember Miss Turkey and we put tiny hamburger pictures on it so you
won't forget the bikini.'